Re: razor thin profit margins

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Posted by Eins on September 13, 2000 at 19:11:20:

In Reply to: Re: Discount Diver Supply reputation? posted by MHK on September 13, 2000 at 18:19:30:

MHK wrote
>I would prefer diver's support local dive shops, help keep them in business, recognize they operate on razor thin profit margins and are in a very competitive marketplace, and keep them around.

I've also heard that dive shop owners don't belong to the high income category and I appreciate them staying open anyway. But "razor thin profit margins" are new to me. I've heard of quite the contrary. About 100% can't really be called razor thin. What IS causing the low level profit in my opinion is the slow turnover of products and low quantities sold per shop, which is a result of the small market and the plentiful competition.

Maybe one of the dive shop owners can shed a little more light into this scenario.

That being said, I support local dive shops for all the good reasons stated in this thread.


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