online marketing for scuba training



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Posted by Indigoblue on February 05, 2004 at 10:07:01:

In Reply to: Grand Closing Sale!!! posted by Wayne Miller on February 04, 2004 at 23:29:00:

I know of other instructors who market their scuba training online and do not use a retail facility. They seem to do really well. It cuts out the retailing overhead costs, such as leasing costs, inventory maintenance, property taxes, and staff payrolls.

There is even an advantage to ordering wetsuits and drysuits from direct measurements because you get a better fit that way.

Good luck as you pioneer into this relatively new way to promote scuba diving, by e-commerce.


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